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Ayurveda for the Uninitiated: A Deep-Dive into the World of Ayurvedic Beauty
The 3,000-year-old science is “new” again, and it’s got some very modern surprises.
Let’s start with what Avurveda is not. Despite what your feed may tell you, it’s not a trend, it’s not a fad, and it’s definitely not a novel idea. What it actually is: an ancient science, specifically the science of life (in Sanskrit, “ayur” means life or vital power and “veda” means science or knowledge), that’s been studied and practiced in Indian culture for millennia. “Ayurveda is a holistic way of looking at life that is now being more widely recognized and practiced in the Western world, especially in the beauty space,” says dermatologist Kiran Mian, DO.